FORT COLLINS, CO – Determined to press on with the message about the critical shortage of sports officials and the need to reset how officials are treated by players, coaches and fans, Triple Crown Sports and Officially Human have announced they will continue their partnership during the 2023 TCS event season to best highlight how players, parents and coaches can assist in fortifying this essential aspect of competitive sport.
Officially Human will be regularly provided with multiple platforms at TCS events to share the message about the crisis affecting youth and college sports in terms of fielding enough officials to play the games. Triple Crown has formalized its own “no tolerance” policy regarding treatment of officials at TCS events, and Officially Human will assist in spreading the word about the revolution needed in terms of appropriate behavior in the stands, on the sidelines and in the field of play.
Triple Crown will welcome Officially Human to its top events, including the Colorado 4th of July softball event in Colorado that will feature 1,100 teams in 2023. Other events include the Omaha SlumpBuster baseball tournament (650 teams) and the 2024 TC Volleyball NIT, arguably the nation’s most competitive club tournament that will have about 565 teams in action at the Kansas City Convention Center.
Points of emphasis for the partnership include, but are not limited to, encouraging all involved to remember that officials are invested in what they do. Many officials have regular, full-time jobs, and they are sacrificing time away from their families. Better treatment of sports officials is the best way to ensure these key members of our sports ecosystem work in an environment where they feel comfortable and safe.
Officially Human was founded by Brenda Hilton, a current employee in Division I college athletics who has spent most of her over 20 years working in low/mid/high major collegiate officiating, collaborating most closely with the assignors and the officials at the highest level of Division I men’s basketball.
“The renewed partnership with Triple Crown Sports and the leadership of Keri and his amazing team further proves their commitment to addressing the continuing officiating crisis at the youth sports level,” said Hilton. “Attending several events this past year gave Officially Human the opportunity to witness some of the best youth sports competition in the country as well as see the entire TCS team and their superb event execution. We look forward to furthering the mission of ‘humanizing’ sports officials around the country this coming year.”
“Our partnership with Officially Human has been a perfect fit during this critical window where honest discussion is starting to be appreciated about the treatment of sports officials around the country,” said Keri King, CEO of Triple Crown Sports. “In extending our agreement through 2023, Triple Crown clearly sees Officially Human as the ideal messenger for this moment. We stand together with determination to eliminate the terrible behavior we sometimes see in competition.”
About Officially Human
Based in Lombard, IL., Officially Human was founded to restore respect to, and positive treatment of, sport officials through increased education and communication to all stakeholders (administrators, coaches, athletes, and fans.) Founded in 2019, OH is the leader in addressing the growing crisis in officiating that touches every sport, official, and level of competition. OH offers tailored solutions to athletic host organizations of all sizes that improve the stakeholder experience at each of their sporting competitions. The comprehensive OH solutions package includes digital education, awareness building, event host communication strategies, and organizational support in addressing poor fan behavior.
About Triple Crown Sports
Based in Fort Collins, CO., Triple Crown Sports has been producing youth, high school and college events for more than 40 years. TCS runs both the preseason and postseason WNIT basketball events and produces the men’s and women’s DI Cancun Challenge tournaments in November. Triple Crown is also powering “WNIT” concept events in D-I softball (NISC) and volleyball (NIVC), with those two events debuting in 2017. Triple Crown’s PV College Challenge features 8-10 of the top DI college softball teams in the country each year in Puerto Vallarta, MX. TC fastpitch tournaments (including the 1,000-team Sparkler/Fireworks event) draw the nation’s finest club programs, and hundreds of college coaches attend TCS events for recruiting purposes. TCS produces one of the largest youth baseball events in the world with the 650-team Omaha SlumpBuster during the College World Series. The Triple Crown Volleyball NIT has become the top-recruited club volleyball event in the country each February when 550 teams compete in Kansas City, MO.